Simple Content Experiments creates shortcodes you can use to create variations for Google Experiments. It also handles the communication with the Content Experiments API to select variations and report results.
In the simple (page) form of Google Experiments, the user is redirected to a separate page which contains the variation.
The Simple Content Experiments plugin allows you to define sections within a single page that contain multiple variations.
For example, you can test if one call-to-action image gets more clicks than another.
This plugin implements the "Client-side" model described in Content Experiments Without Redirects (Browser-only implementation)
To use this plugin, you will need:
- Google Universal Analytics installed on your site
- A Content Experiment
- Your experiment ID (Will be displayed when setting up the experiment above.)
Sample content experiment:
[experiment id="EXPERIMENT ID"]
[ex_variant]
content for first variation
[/ex_variant]
[ex_variant]
content for second variation
[/ex_variant]
[/experiment]
Simple Google Content Experiments
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