WooCommerce AdWords Dynamic Remarketing

By : alekv

Do you have a WooCommerce shop and want to run dynamic remarketing campaigns with Google AdWords? This plugin will insert the customized remarketing tag on all your shop pages. Google AdWords will then be able to collect customer behaviour data (product viewers, buyers, order value, cart abandoners, etc). Based on this data you will be able to run targeted remarketing campaigns as well as increase the search ad bids for past visitors of your shop (RLSA).

Requirements

  • WooCommerce
  • Google Merchant Center Account with all products uploaded
  • WooCommerce Google Product Feed plugin or something similar to upload the products to the Google Merchant Center
  • AdWords account with a configured remarketing tag

Once all requirements have been met Google AdWords will collect data for the remarketing lists. With those lists you will be able to use Remarketing Lists for Search Ads (RLSA) and Dynamic Display Ads.

Installation support

The entire setup is complex. If you would like us to do the setup for you please contact us under support@wolfundbaer.ch and ask for an offer.

Translations

Thanks to Adrijana Nikolic from http://webhostinggeeks.com for the translation into Serbian.

If you would like to contribute to this plugin with your own translation please drop me an email to support@wolfundbaer.ch

Similar plugins

If you like this plugin, have a look at my other AdWords related plugin: https://wordpress.org/plugins/woocommerce-google-adwords-conversion-tracking-tag/

Support Info: We will only support installations which run the most current versions of WordPress and WooCommerce.

More information

Please find more interesting information on following pages:

Dynamic Display Ads: http://www.google.com/ads/innovations/dynamicdisplayads.html
Dynamic Remarketing: https://www.thinkwithgoogle.com/products/dynamic-remarketing.html
RLSA: https://www.youtube.com/watch?v=vkOHdEx1PQY

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